A Northamptonshire partnership

Northampton-based communications specialists, dbfb, has a strong sense of social responsibility and is keen to invest heavily back into the local community. In 2020, the company is proud to be partnering with Age UK Northamptonshire, to support the life-changing work the charity does supporting 15,000 older people every year.

Age UK Northamptonshire works hard to ensure older people across the county are respected, protected and treated with the dignity they deserve. The locally registered and funded charity is one of the largest of over 140 Age UK partners.

dbfb’s Sales and Marketing Director, Sam Lee, met Age UK Northamptonshire’s Business Relationship Manager, Laura Graham, and Chief Executive, Chris Duff, at a local awards ceremony. Sam was inspired by the breadth of services offered and the impressive track record of this well-established organisation. He was also saddened to learn about the challenges they face with cuts in public health and local authority funding for services that are growing in demand.

The two organisations have created a new partnership for 2020 which will see dbfb supporting the charity with communications expertise to help save the charity money and improve the efficient delivery of its services. Business expertise and support of this nature is crucial for third sector organisations, who often have to focus resource on service delivery. dbfb’s knowledge of digital communication promises to see improvements in back office processes.

Having also learnt that 64,000 people in Northamptonshire live alone and a higher than average number of those say they don’t have enough social contact, dbfb wanted to support the effort to reduce loneliness. dbfb is developing initiatives utilising its relationships with Northamptonshire Cricket Club, Northampton Football Club, and Royal and Derngate Theatre to provide days out for Age UK Northamptonshire clients. Loneliness is as harmful to health as smoking 15 cigarettes a day, and opportunities for older people to leave the house and socialise have a hugely positive impact on health and wellbeing.

Access to crucial services such as GPs, councils and benefits are being moved online. dbfb recognises how important it is that no-one should be left behind and will be providing digital workshops to Age UK Northamptonshire’s clients, helping them to maintain independence and dignity.

“We agreed to meet and discuss creative ways for dbfb to support Age UK Northamptonshire and the vital services they deliver to our community. I am delighted to be personally hosting some of their clients at an upcoming Northampton Town FC match which will allow them to enjoy a day out and the fantastic hospitality Caroline and the team provide,” said Sam Lee

“We are very pleased to be gaining dbfb’s support for our work and for a number of useful projects that will help our clients. We have seen the need for our services grow as funding has been cut. We are looking forward to dbfb helping us to utilise technology more effectively so that we can continue to improve as an organisation and positively impact a growing number of clients,” added Chris Duff

In collaboration with All Things Business, dbfb has also donated 12 months advertising to Age UK Northamptonshire, enabling them to further spread the word of their achievements.

For more information visit www.dbfb.co.uk