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New home and away jerseys launched

News, Sport | January 4, 2021

New home and away jerseys launched - All Things Business

Bedford Blues are delighted to reveal their new home and away kits ahead of the proposed 2021 Championship season, with numerous items from the recently announced Gilbert leisurewear range still available for online purchase.

The new playing jerseys take Bedford Blues #backtothefuture with a design uniquely inspired by the last time Gilbert produced the club’s kit nearly 15 years ago.

Earlier this year, Bedford Blues were pleased to re-join forces with Gilbert Rugby in a long-term partnership and become the only Championship club linked to the most recognisable brand in the sport, sharing the values of history and heritage.

The new Blues home jersey remains a familiar concept, a mainly navy or Oxford Blue, this time with thin sky or Cambridge Blue hoops. The away jersey is a reverse of the home shirt, with both strips designed to give a modern edge to Bedford Blues’ traditional past.

Main sponsors Blue Chip remain on the front middle of the jersey with Eagle Brewery, Dovecote Park, Stonbury, Bewick Homes and Bedford Battery continuing their support of the Blues kit by retaining positions on the club’s most recognisable colours.

New home and away jerseys launched - All Things Business

The club is proud to welcome existing sponsors and local businesses onto the jerseys for the first time as Trust Insurance, SDG and Carter Sullivan take up positions on either sleeve. AC Plc are displayed on the front of both jerseys, while Bullerwell Insurance are positioned above the numbering on the back of the shirts. Woburn Country Foods are the final kit sponsor as they promote the ‘best rump in Bedfordshire’ across the back of the shorts.

The most striking addition to this season’s design is the inclusion of names of 50 supporters who took advantage of the club’s Put Your Name On The Shirt initiative on the bottom panel of both jerseys.

New home and away jerseys launched - All Things Business

Due to Bedford Blues’ most recent COVID-19 risk management plan, the Club Shop at Goldington Road will remain closed to the public, and orders can only be placed online at this current time.

While browsing Bedford Blues’ Online Club Shop, don’t forget to check out the club’s newly released Gilbert leisurewear range which has been flying off the shelves since the official launch in late November.

The leisurewear range was the first instalment of the long-term partnership agreed between Bedford Blues and Gilbert Rugby, with more items due to hit the shelves for the very first time soon. Current items include those perfect for the winter period, from bodywarmers to hoodies; polo shirts to rucksacks and much more, there really is something for everyone.

Head to https://shop.bedfordrugby.co.uk/ to browse all available Bedford Blues merchandise and #WearYourColours with pride!

New home and away jerseys launched - All Things Business

Bedfordshire

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