Croyland Car Megastore has been named Car Supermarket of the Year at the Motor Trader Independent Dealer Awards, taking home the prize in the face of some stiff competition.
Having been nominated in four categories, the Rushden business was proud to take home Car Supermarket of the Year, sponsored by Road Angel.
The lavish awards ceremony, in its fifth year, was hosted by entertainer Richard Blackwood in July at The Eastside Rooms in Birmingham. The event provided an excellent opportunity to celebrate independent dealers and provide a space for them to network and celebrate each other’s achievements.
General Manager of Croyland Car Megastore Mark Swindells said:
“We’re so proud to have won this award for Car Supermarket of the Year. This award is more performance-focussed, so it’s very gratifying to have our recent business successes recognised like this.”
Under Mark’s leadership, Croyland has undergone a major commercial transformation including a significant threefold increase in profitability and extensive expansion of services since 2018.
The independent, family-owned dealership has seen its most significant commercial success in recent years as a result of a review of operational objectives and subsequent instigation of major commercial partnerships with market leaders including Shell, SPAR, Swift, AutoTrader, MotoNovo, Barclays and Black Horse.
Croyland Car Megastore is passionate about providing purchasers with a far greater choice of vehicles at its substantial site, where the stock of cars constantly change ensuring its offering is refreshed and replaced on an ongoing basis whilst also encouraging repeat custom.
Mark added:
“We’ve responded to consumer trends and demands and that has resulted in substantial returns for the business. We’ve continued to evolve, adapt and develop in a challenging marketplace which was further impacted by the pandemic.
“It is testament to Croyland’s robust strategy and excellent work environment that we have such a stable, loyal workforce and such a good track record of staff retention within the business.
“The team are so pleased to receive this award and to have all their hard work contributing to the business’s success recognised and celebrated.”
Find out more about Croyland Car Megastore via their website.
