A former Northampton College student who is making waves in the global fashion industry has landed a starring role in a new advert for global technology giant Apple.
Apple’s high-profile ‘Behind The Mac’ campaign features a series of British-based creators, including Samuel Ross – a former graphic design student at Booth Lane and the man behind the in-demand designer label A-COLD-WALL which has been worn by a string of celebrities including basketball legend LeBron James.
Samuel, whose work has recently been shown in Milan, has seen his profile rocket in recent years. He has worked alongside iconic brands such as Nike and Oakley while his own label has become a worldwide hit and regularly worn by celebrities and musicians.
The advert highlights how he uses Apple technology to create eye-catching new designs and sees him feature alongside names such as Game of Thrones star Maisie William, Vogue editor-in-chief Edward Enninful and designer Feng Chen Wang.
Speaking to versus.com about his journey to the A-list of fashion, Samuel said: “It’s funny really, as none of my family have a background in fashion at all. They have backgrounds in art and design. My father studied at Central Saint Martins and my mother is a painter. So fortunately, I had a spirit guide into the creative industry.
“Despite growing up in Northampton – quite a working class and impoverished area – my parents always gave me a stake in the ground to push my creativity forward from a very young age.