• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Bedfordshire
  • Milton Keynes
  • Northamptonshire
  • Awards
  • Knowledge Hub
  • Contact Us
  • About Us
    • Sustainability
    • The Podcast
    • ATB TV
All Things Business

All Things Business

First For Local UK Business News

  • Education
  • Professional Services
    • Legal
    • Finance
    • Recruitment & HR
    • Creative Marketing
  • Property
  • Environment
    • Wellbeing
  • Industry
    • Industry
    • Manufacturing
    • Motors
    • Logistics
    • Technology
  • Events
    • Events
    • Food & Drink
    • Sport
  • News

Supporting the county’s brand and visitor economy

Education, News | December 1, 2021

University of Northampton’s Events

The University of Northampton’s Events, Tourism & Hospitality (ETH) department is one of nine subject areas within the Faculty of Business and Law (FBL). It offers both undergraduate and postgraduate courses, led by a team of experienced tutors from a range of industry and academic backgrounds.

The team are committed to growing their relationships with local businesses to make sure the curriculum is continuously evolving to reflect the trends and skills required by industry. All courses include practical components embedded within the core course curriculum and students work on live client briefs in each year of study. 

The curriculum is supported by an Industry Partner Group, comprising eight local organisations spanning events, tourism and hospitality, who contribute their time and expertise to support students in developing the industry-specific skills they will need to enter the job market
upon graduation. 

Careers in these industries span its various sub-sectors and include, for example, event production in festivals, conferences, sporting events, etc., travel management and tour operations, hotel/spa/resort management, restaurant/club/bar hospitality management, venue/tourist attraction management, destination marketing, heritage management, corporate hospitality, customer service and many more, not to mention the range of roles also available within the associated supply chains. 

ETH’s academic portfolio includes undergraduate programmes in Events Management and International Tourism Management and postgraduate (Masters) programmes MA International Tourism Development and MA International Hotel Management. This academic year has seen the launch of a series of CPD opportunities for industry professionals, focusing on embedding the UN Sustainable Development Goals (UNSDGs). 

The COVID-19 pandemic has decimated the events, tourism and hospitality industries across the globe, but it has been inspiring to see the resilience shown by local businesses through the challenges of lockdowns, furloughs and stops-restarts over the past 18 months. It is heartening to see local businesses opening up again and taking confident strides towards ‘building back better’. 

The University’s ETH team is keen to do its bit to support local stakeholders in making the most of the opportunities that lie ahead. In June 2020, it became an official signatory to the Future of Tourism Coalition, formalising a long-standing commitment to promoting sustainability in events, tourism and hospitality, and shaping the next generation of industry professionals to approach all business challenges with sustainability at the forefront of their actions. 

With expertise in product development, risk assessment and crisis management, operations management and marketing communications, the University’s ETH can help with live projects and events through

Graduate recruitment and student placements

Research and development 

Bespoke staff training opportunities

Project planning, delivery and evaluation 

The ETH team has growing links with Northamptonshire’s ‘Britain’s Best Surprise’ initiative, instigated and led by the Lieutenancy with University, Visit England, SEMLEP, West and North Northamptonshire Unitary Council  support, to help promote the county’s tourism, heritage, cultural and hospitality sectors. The team is also keen to support local schools and colleges in getting their students to engage with the UNSDG agenda at an appropriate level. 

There is so much potential for the local events, tourism and hospitality industries. The work that needs doing is extensive, but it has the potential to be exceptionally rewarding for all stakeholders. The ETH team welcomes enquiries from local businesses, charities, associations, schools and colleges as ETH is keen to play an increasingly active role in the county’s post-pandemic recovery – and the growth of the Northamptonshire destination brand and visitor economy.

Let’s all help put Northamptonshire on the map and help the county build back better!

To find out more contact Ivna Reic via ivna.reic@northampton.ac.uk or 01604 892062, or Adrian Pryce at adrian.pryce@northampton.ac.uk or 07720 297402

 

 

Ivna Reic
Subject Lead,
Events Tourism & Hospitality, Faculty of Business Law
University of Northampton

 

Adrian Pryce DL Associate Professor Strategy & Society CSBP University of Northampton

 

Northamptonshire

Related stories

  • Wayne Jenkins of Wilson Browne Solicitors Northamptonshire
    July 5, 2022

    Marketing – all buzz words, presentations and seminars?

    Ask many business owners what ‘marketing’ is, and you’ll likely get a different answer from everyone. Some will say organising events, arranging…
  • Amplitude Media Northamptonshire
    July 5, 2022

    Five days’ work in four days – are we mad?

    If you’ve been following any of the business press over the last couple of months, you’ll have heard about the historic UK…
  • Croyland Car Megastore Northamptonshire
    July 4, 2022

    Croyland celebrates winning National Award for community engagement

    The team at Croyland Car Megastore is celebrating another award win after taking the top title in a prestigious national awards ceremony.…

Primary Sidebar

Stay up to date on All Things Business

Get the latest business round ups, stories and ATB podcasts delivered straight to your inbox.

All Things Business Podcast

Online Edition

Northamptonshire edition, click here
Milton Keynes edition, click here
Bedfordshire edition, click here

Most Read

  • Plumbing and Gas Solutions Strategic changes to drive service to the next level
  • Scott Norville Setbacks prove challenging for lease firm and its clients
  • Eddisons Eddisons makes £1.8m property agency acquisition, strengthening Midlands operation
  • Avery Creative Motivation to find the courage to make changes
  • AFP Services AFP Services – CIMA “SME of the Year” 2022

Footer

REGIONS

Northamptonshire
Milton Keynes
Bedfordshire
 

COMPANY

About Us
Contact
Awards
Podcast
Knowledge Hub
Sustainability
Request A Copy

Northamptonshire Office

1 Queensbridge, Northampton
NN4 7BF
Tel: 01604 267677

Milton Keynes and Bedfordshire Office

The Pinnacle, 170 Midsummer Boulevard, Milton Keynes,
MK9 1BP
Tel: 01908 030688

London Office

25 Bedford Square
London
WC1B 3HH
Tel: 0208 1760176

Follow us on

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

All Things Business is a publication produced by All Things Management Ltd. Registered in England No. 9590677


Privacy Policy