PragmatiQ Solutions is a Microsoft Gold Partner, based in Milton Keynes, specialising in designing and developing Bespoke CRM systems and Custom Databases. To give an insight into how these solutions can support businesses, PragmatiQ discusses the technology available and gives insight into the various opportunities that the Microsoft eco-system provides.
What is Microsoft Dynamics 365?
Over the years, businesses have become increasingly familiar with applications such as Microsoft Word, Outlook, Excel, SharePoint, Teams and the rest of the Microsoft 365 (previously Office 365) suite. However, a part of the Microsoft eco-system that some people may not be familiar with is Microsoft Dynamics 365. PragmatiQ Solutions specialises in the Customer Relationship Management (CRM) element to Dynamics 365; designing and developing bespoke solutions built on the cloud platform.
The best way to explain what Microsoft Dynamics 365 CRM consists of, is that it is a suite of intelligent tools that solve business needs, centered around customer relationships.
Often, when businesses hear the term CRM, it is traditionally associated with sales, customer service and marketing. Whilst many of PragmatiQ Solutions’ client projects do have requirements which include these traditional elements, there are a large majority that also do not. For those scenarios, the Power Platform is then the go-to technology.
What is the Microsoft Power Platform?
The Microsoft Power Platform is a suite of ‘low-code’ solutions, comprising of Power BI, Power Apps, Power Apps Portals, Power Automate and Power Virtual Agents. Each of these tools is designed to support your business in different ways from analysing business data, automating workflows, building custom applications and more.
Part of the beauty of the Power Platform, is that it provides the ability to build a whole variety of solutions, moulded completely around a business’s workflows, processes and requirements. Without understanding this potential, businesses may be ruling themselves out of a solution which does in fact suit their business.
Essentially, the Power Platform is encompassing all the gaps where maybe a traditional CRM solution doesn’t quite tick all the boxes.PragmatiQ regularly implements these solutions for a variety of clients, such as those for a healthcare training provider, mental health organisation, social care provider and membership organisation, to name but a few.
What is the cost of these solutions?
To touch upon costs, it is often thought that a Bespoke CRM and/or associated applications, is going to cost tens of thousands of pounds, and whilst there are certainly clients that have a need to spend that amount (due to size, complexity of the project, etc) there are lots of use cases to build and develop a bespoke solution at a much more reasonable price.
Hopefully this article has provided a high-level understanding of the potential that the Microsoft eco-system provides, whether your requirements sit within the realms of CRM, or you have other business challenges that you think technology could solve.
With the right partner and platform, you can really start to transform how you work and ensure the technology you use supports you both today and in the future.