The telecommunication industry, despite disruption throughout the pandemic, is still generating revenue of over £31bn pounds in the UK alone. The move to remote and hybrid working has, in fact, accelerated the reinvention of telecommunication services, with businesses having to make rapid decisions, including changing their business models and technology platforms just to manage.
The demand for high-speed connectivity, value-added managed services as well as mobile subscribers are all contributing to the market growth. What is very apparent, is that technology was (and is) front-and-centre to enable businesses to run efficiently and effectively. And that isn’t going to change any time soon.
It’s more than obvious, that in response, telecommunication businesses have also had to react – adapting their own business models and service delivery as well as expanding their product portfolio offerings to meet demand and expectations. But what’s interesting is, businesses in the main are still choosing large telecommunication providers to run their services. But why? Is it the large marketing campaigns, brand association, or just that you’re used to the company? Or, are purchases driven by low upfront monthly costs, instead of looking at the cost of the full-term contract, for example?
With large telecommunication companies often managing customers with a ‘one-size-fits-all’ approach, dbfb wants to continue the movement to encourage business in the local communities to #ChooseLocal.
Local businesses such as dbfb are commercially competitive, contractually flexible, provide better service and give back to the local community. The more local businesses grow, the more local people they can employ and the more money they can invest back into the community. dbfb wants to hear from businesses to understand why they are choosing large or local companies to support their business – a report that, depending on the volume of responses, will be released later this year.
Simon Pickering, Managing Director of dbfb, a leading communications provider in Northampton and Milton Keynes, said:
“The truth is, we probably exist because some large companies aren’t servicing their customers correctly. And we aren’t afraid to admit that service is something we do particularly well, with a 98.7% customer satisfaction rate. We invest in technology specialists who take the time to understand your business and map out the issues you’re trying to resolve. By taking this approach, you receive a solution that’s fit for purpose, rather than just ‘sold’, because they are the products that we sell.
“By choosing local businesses as your providers, you’re supporting your local economy more than you probably realise. When businesses choose us, we can continue to reinvest back into the community, whether that’s through, hiring and creating job opportunities, contributing to charities such as Cynthia Spencer and The Hope Centre, or sponsoring sports clubs – it all helps.
“At the end of the day, we sell what large corporates do. But by choosing local, you’ll receive a more personalised and customised service. More and more businesses are making a ‘digital investment’, but still, some are choosing product silos from multiple large companies, instead of integrated solutions – resulting in disjointed customer service and higher operating costs. We can help fix that.”
The integration of telecommunications and operating models are needed for profitable growth, and as more services shift to the cloud, now is a great time to start laying your platform foundations for you to keep building on.
dbfb are currently offering new customers, exclusive business connectivity offers, so now is a great time to get in touch