Business > Drivers are ready for a new hyper-realistic racing experience

Drivers are ready for a new hyper-realistic racing experience

Racers, motorsport fans and avid gamers can get behind the wheel to race the iconic Silverstone Circuit at Silverstone Museum’s all-new Sim Suite At Silverstone.

The museum has launched its latest attraction, announcing the arrival of the Sim Suite At Silverstone, equipped with the UK’s leading racing simulators geared to offering a hyper-realistic racing experience.

Special guest star, Sky Sports F1 analyst and Mercedes-AMG Petronas Simulator driver, Anthony Davidson, attended a star-studded launch event hosted at Silverstone Museum to officially unveil its new bespoke, purpose-built space at the home of British motor racing.

Professional racing drivers and esports champions were among the VIP guests at the recent launch, which showcased the state-of-the-art sims situated in a new futuristic-style, custom-built space at the museum, which is located trackside of the world-renowned Silverstone Circuit.

The new Sim Suite At Silverstone is exclusively designed to entertain everyone from corporate guests and pro-gamers to museum visitors seeking an exhilarating and adrenaline-fuelled unique experience at the home of British motor racing.

The industry-leading sim racing space, utilised by professional racing drivers, integrates state-of-the-art technology in both hardware and software, incorporating Assetto Corsa with rigs supplied by Digital-Motorsports – a global leader in simulators.

Silverstone Museum CEO, Phil Lawrie, said:

“We are thrilled to officially open our new Sim Suite At Silverstone and we are proud to have established Silverstone Museum as one of the UK’s best sim racing destinations. It is an amazing addition to our offering and will enhance the world-class experience we provide to over 150,000 visitors to the museum each year.

“We’ve transformed an area of the museum dedicated to house our precision-engineered racing sims, endorsed by professional racers and simulation experts, which deliver an authentic and exhilarating racing experience like no other.

“Every aspect of the revolutionary rigs, alongside the ultra-realistic graphics, are designed to take drivers to the next level, offering a fully immersive racing experience that is second to none.”

Drivers on the grid ready for a new hyper-realistic racing experience

The high-spec sims allow anyone getting into the driving seat to race the iconic Silverstone Circuit, home of the British Grand Prix, in a car of their choice, with the capability to compare lap times with other sim suites across the world.

Professional British racing star Dan Cammish, a successful multiple-winning British Touring Car Championship driver for NAPA Racing, who are multiple champions in the prestigious BTCC running the Ford Focus, highlighted how realistic the driver experience is behind the wheel of the Silverstone Museum sims.

He said: “It’s very close to what we drive [at NAPA Racing], the software that the museum uses is what we use on our own simulators. It’s realistic, the circuit is very, very detailed, and it’s identical to what you’d get out there on track.”

To mark the official opening of the new suite, the museum announced details of a range of new options to host exclusive events and parties, including corporate bookings.

Matthew Phillips, Head of Retail and Commercial Experiences at Silverstone Museum, said:

“We are delighted to open our Sim Suite At Silverstone, the new attraction is an outstanding addition to the exceptional visitor experience at the museum.

“A unique corporate venue hire space for businesses to entertain their staff and clients, the Sim Suite At Silverstone is an arena for future esports tournaments, with plans to host professional private and external competitions and tournaments.”

The new attraction, created with the sponsorship support of the museum’s Sim Suite Partner, Radical Motorsport, includes additional accessories with headsets to enhance experiences for drivers and a bar offering cold drinks for visitors.

Matthew added:

“Businesses can choose from a variety of corporate event packages, tailored to their specific requirements, whether it’s a competitive race day, collaborative team-building event or casual networking session.”

Until April 14, visitors to the museum can get up close to a Sim Suite At Silverstone bespoke branded racing car, provided by the UK’s largest race car manufacturer Radical Motorsport, with vehicle livery that has been specially commissioned to celebrate the opening of the suite.

They’ll also be able to take part in an exclusive competition to set the fastest lap. The competitive drivers will have the chance to win a pair of hospitality tickets to the Radical Cup at Silverstone Circuit on July 27 and 28.

Drivers who want to get behind the wheel for the ultimate racing simulator experience can secure their space now enjoying 20% off with sessions booked in advance online costing £20 versus £25 on the day.

For more information and to book a 30-minute racing simulator experience go to silverstonemuseum.co.uk/whats-on/simulator-experience/