While the players enjoy a well-earned break ahead of the 2026/27 campaign, walk the corridors of Stadium MK and you could be forgiven for thinking the football season never ended.
Behind the scenes, the club’s commercial operation is running at full pace, and according to Chief Commercial Officer Mark Davies, that’s exactly how it should be.
“There’s no let-up in pace off the field here at the club,” said Mark. “If anything, this is the busiest time of year, certainly on the commercial side of the business.
“Given the trajectory we’re on, and the building blocks we’ve put in place during this new era, we are recruiting and onboarding new Club Partners and Business Alliance members on a near-weekly basis.”
That momentum extends to the matchday experience too. The club’s revamped hospitality offering has proven particularly popular, with Mark revealing that more than 900 seasonal memberships have already been secured across all lounges ahead of the new campaign.
“Our new packages have been really well received,” he said. “There’s a great feeling around the place and we are all genuinely optimistic about the season ahead. We can’t control what happens on the pitch, but we can control what happens off it, and we already know that Stadium MK will be the place to be on Saturday afternoons once the season starts.
“We want every business in Milton Keynes to be part of this, so whether you’ve been involved with the club before or this would be something completely new, get in touch. Your business will reap the rewards, and you’ll feel part of something special.”
Built for every business
One of the standout initiatives of the club’s new era has been the Dons Business Alliance, a flexible sponsorship package designed with businesses of all sizes in mind.
Combining advertising, hospitality and matchday activations, the Alliance offers a blend of benefits with payment plans to suit every budget. Membership starts from just £699 plus VAT, payable over ten monthly instalments, or £6,999 plus VAT for the full season.
Full membership benefits include:
- Designation as an official Dons Business Alliance Member
- Use of the bespoke Business Alliance logo
- Big screen recognition a minimum of three times per match
- Company listing on mkdons.com
- Invitation to Onside, the club’s quarterly business networking event
- Two Executive Club Memberships
- One mid-tier advertising board
- Two minutes of shared LED TV-facing branding per match
- Four general admission match tickets
- One big screen advert (four x 15-second slots)
- The opportunity to quote for club business as part of the Group’s official procurement process
To request the latest commercial brochure, contact the team at commercial@mkdons.com or call 01908 622884.
For more information visit our website here.
