Sport > Up close to the action with new premium package

Up close to the action with new premium package

MK Dons have announced some exciting additions to their acclaimed Club Platinum matchday hospitality package, unveiling new premium offers designed to elevate the matchday experience for corporate guests and partners as the 2026 business calendar gets under way.

The headline addition is The Touchline, an exclusive NFL inspired VIP enclosure situated directly on the edge of the pitch. The new space will give guests unprecedented proximity to the action, allowing them to watch warm ups from the touchline and experience the build up to kick off before taking their seats on the Directors’ Balcony.

Chief Commercial Officer Mark Davies said the new offer is aimed at businesses looking to create a genuinely memorable experience for their clients and teams.

“We’re delighted to launch the new Touchline experience,” said Mark. “There’s no other experience that gets you closer to the action, from walking through the playing area to being on the pitch itself prior to kick-off, rubbing shoulders with players and management of both teams.”

He added that the upgrades strengthen what is already one of the club’s most sought-after hospitality products.

“Our Club Platinum package is always popular, and these new additions will raise the experience even further.”

As part of the enhanced offer, guests will also enjoy a pre match stadium tour, including exclusive access to the changing rooms, tunnel and dugouts; an experience typically reserved for players, coaching staff and officials.

New for 2026:

  • Pre-match tour of changing rooms, tunnel area and dug outs
  • Entry to The Touchline (limited numbers available, allocated on a first-come-first-served basis)

Club Platinum Benefits:

  • Delicious five-course meal
  • Reserved seats on the Directors’ Balcony
  • VIP parking (one permit per four spaces)
  • Dedicated VIP entrance through the DoubleTree by Hilton hotel
  • Complimentary Welcome Drink
  • Official Matchday Teamsheet
  • Half-time Tea and Coffee
  • Player of the Match presentation
  • Access to the Pitchside Bar and Lounge

Despite the new additions, the matchday price remains the same, with all games for the remainder of the season available at £99 + VAT (£118 inc-VAT) per person.

Club Platinum – what people are saying:

“The whole experience of coming to watch the Dons is made to feel really special in the Platinum Lounge with friendly and helpful staff , all in a warm and welcoming ambience. The catering team deliver a wide range of really enjoyable, consistently high-quality meals and deal expertly with any special dietary needs. It’s a great chance too to meet friends, watch the game from excellent seats, and turn match days into an occasion to look forward to.” – Jim Mann, Club Platinum

“A great matchday experience which is exceptional in both welcome, dining and of course the football.” – Rainbow Screens, Club Platinum and Official Player Sponsor

“Our team, clients and friends always enjoy MK Dons’ hospitality. The food, service and overall experience are consistently excellent, and it’s great to spend time with both familiar faces and new businesses from across Milton Keynes. All of the team are incredibly attentive, and the networking and partnership initiatives are always well run, thoughtful and genuinely enjoyable.” – Stratos, Club Platinum and Club Partner

To find out more information, visit their website.